How important is Corporate Social Responsibility for Tesco? Why is it important?
In last couple of years everything has been changing and developing because of globalisation. As a result of high technology development environmental and social responsible issues are became hot topic for both sociaty and organisations. Many people believe that in today’s business environment, successful organisation should be ethical and responsible for their actions. Sometimes high corporate profits are enemy to itself. According to them, in order to be socially responsible a firm must voluntarily spend much of what would otherwise be profits and taxes to benefit parties other than its stockholders, managers, and sometimes staffs. Socially responsible issues are not new to public and examples can be found from earliest day of industrial revolution.
Corporate’s social responsibility is an action that maximise its force in providing necessary amounts of quality goods and services at minimum financial and social costs as well as less usage of environmental resources. It may be difficult for organisations however all of them supposed to provide this kind of strategy in order to be successful.
There are some basic problems when defining corporate social responsibility such as socially responsible actions necessarily reflect moral values, the substance of which cannot be determined apart from particular situations. When only one organisation wants a particular action taken does not mean all other organisations do or even that the action is socially responsible. That is why someone has to develop a corporate goal system that makes social as well as economic sense. When firms want to be socially responsible they need to have some system which suggests what society wants them to do. (Marinetto M, 1998),
In introduction of Corporate Social Responsibility (CSR), companies have acted in socially responsible manners by building houses and schools for their employees and their children. Since, the middle 90s, political and public debates about the social responsibilities of firms have gained more force. Increasing numbers of companies are beginning to realize that they can no longer ignore the moral expectations society places on them. Many firms such as Tesco are working to deal with a variety of often inconsistent and conflicting norms and demands placed upon them. They struggle with the question of how to define their role as good corporate citizens. Corporate social responsibility has thus become an important concept on the public agenda and continues to be a topic of interest in society. As a matter of moral principle, being or acting ‘responsible’ is good. However, things always change once the principle is turned into practice. Immediately, many questions came up, for instance regarding the realm for which responsibility is to be assumed, and the manners by which it is to be expressed. And things get worse once multiple responsibilities towards different stakeholders have to be addressed, all the more so if these responsibilities are incompatible or conflicting. Indeed, various corporate audiences express different expectations regarding how firms should assume their social responsibilities. (Kapp.W.K 1963).
The main reason why i chose Tesco is they are one of the most profitable and socially responsible company in United Kingdom. In recent years, there has been growing interest for Tesco rendering themselves more socially active and involved in addressing social problems. When a company adopts ‘societal responsibilities’ the third level in the classification is becomes involved in the wider community be assisting the creation of a ‘healthy overall environment’. What distinguishes societal responsibilities from the other categories is that it covers a wider constituency, emphasising the welfare and prosperity of society. (Farmer and Hogue 1985)
Methodologies that i use for my research is really important for my writing. In order to get useful information about Tesco’s CSR, i need to use different kind of research methods and combine them together. Using only literature review is not enought at all. People do academic research because reading literature review can be not enought information we should connect both practice and theory together. Practice shows what is happening in the real case and they can analyse theories based on case study. They may notice a gap in the literature or an inconsistency between a number of studies or an unresolved issue in the literature. There are range of research methods that applied for collecting datas.
Firstly, in order to get good information about Tesco’s Corporate Social Responsibility i need to do research. Business and management research has many different traditions, one of the most fundamental of which is the distinction between quantitative and qualitative research. The quantitative and qualitative research represent a useful means of classifying different methods of business research. It is really helpful for people to use both qualitative and quantitative research and analyse their findings. There are some major differences between quantitative and qualitative researches.
The quantitative research is a research strategy that emphasizes quantification in the collection and analysis of data. It includes a deductive approach to the relationship between theory and research, in which the accent is placed on the testing of theories. It also has incorporated the practices and norms of the natural scientific model and of positives in particular. Moreover, quantitative research expresses a idea of social reality as an external, objective reality.
On the other side, qualitative research is a strategy that usually concentrates words rather than quantification in the collection and analysis of data. According to Bryman and Bell (....) qualitative research “Predominantly emphasizes an inductive approach to the relationship between theory and research, in which the emphasis is placed on the generation of theories’. In addition, it is common to describe qualitative research as concerned with the generation rather than the testing of theories.
Next method that i should use is both secondary and primary data. I can not based my writing on secondary data or primary only. Because there are many disadvantages using just only one of them. For example, secondary data can be false , and you do not know whether it is true or not as long as you do the primary data for yourself. Secondary data is the information that someone else already collected. Such as internet sources, newspaper and journal articles. It may be easier to find and cheaper however, it is not up to date. That is why we should not use only secondary data for our research. People use primary data in order to confirm their secondary data is correct or not.
Primary data is information that you collceted it by yourself and it is not exceeded anywhere else. It is just what you have been collecting from original sources. Examples of primary datas are interviews and questionaries. Primary data can be difficult to find, expensive and take longer time than secondary date. However, linking primary data with secondary data makes the best research. In order to do my primary data i can interview some of employees from Tesco and ask their opinion about Tesco’s CSR with open questions. Open type questions help people to analyse. Because it gives more information than closed questions which may answered by one or two words. Interviewing customers opinion about Tesco’s social responsibility also may useful for my research. All in all the best way to do my research is choosing rigth method for my research and get data from trsutful sources and analyse them with my own words. Referencing may never forgotten.